Verizon

Verizon undertook a major overhaul of its digital experience, focusing on a cleaner, more intuitive UI/UX across its website and mobile platforms. The redesign introduced a streamlined navigation system, simplified plan and product selection, and a more consistent visual hierarchy to guide users through complex offerings. Bold use of Verizon’s red-and-black brand palette, large typography, and ample white space created a modern, accessible interface, while improved responsiveness and mobile-first design principles ensured a seamless experience across devices. The result was a digital presence that balanced brand strength with usability, making it easier for customers to explore, compare, and purchase services.